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REALTORS: 3 Risky Behaviors in Email Communication

If you're not careful about how you respond to clients over email, you could risk losing contracts, damaging your reputation, and even being sued for breach of confidentiality. Forbes.com offers some of the following tips to avoid PR nightmares and liability offenses with your email behavior.Beware of hitting the “reply all” button. If you’re responding to multiple contacts, delete the email thread history in your message to avoid potential

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REALTORS: Being ‘in play’ with your leads

Gary Gold says “being in play” — having ongoing conversations — with leads is how you become their designated agent.If you’ve already started a dialogue with someone looking for a house, you’ll be the first one they call when they’re ready to move forward.But if you go MIA for several days, they’ll find another agent.It’s important to “be in play” with as many leads as possible. Always stay engaged with your book of leads v

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REALTORS: 8 things your buyers should forget about in a hot market

Why CMAs, appraisals and listing prices aren't always importantKey Takeaways Many buyers mistakenly listen to the advice of friends and family before consulting an agent. A home is always worth what the highest bidder is willing to pay.With an extreme shortage of housing inventory plaguing many markets across the country, many homeowner wannabes are locked in an epic struggle to purchase a home.Unfortunately, some of these buyers are receiving ad

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REALTORS: 7 characteristics of mega-producers

Key Takeaways Only 5 percent of the population has high drive and strong people skills, but almost all mega-producers share this combination. Mega-producers focus on what they love to do and delegate everything else.What characteristics separate mega-producers from all the rest? More importantly, what steps can you take to put yourself on the path to stellar production?Here are seven characteristics of mega-producers:1. They posses the behavioral

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REALTORS: 6 tips for selling a home “as is”

Think about what you can do to make the transaction smooth and simple for yourself and the buyersKey Takeaways Be clear in communicating intentions about selling "as is" upfront to avoid confusion. Consider doing some preliminary due diligence to make the transaction process go smoother for yourself and the buyer.Selling a home “as is” sounds simple enough, right?A buyer can conduct whatever inspections or due diligence they want, but the sel

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REALTORS: 10 tips for maintaining your zen during real estate’s busiest season

How to keep your cool when everyone else is losing itKey Takeaways It’s not about you; it’s about your clients and the transaction. Don't react to other people's anger or aggression.Co-written with Lynn Wheeler.Yep, it’s that time of year again: The time when you’re running crazy with your hair on fire and your phone melting in your hands; when you need six more hours in the day to get everything done; when you’re juggling multiple off

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REALTORS: Working through an epic seller’s market

Facing the challenges of low inventory, acknowledging the facts and pushing forwardKey Takeaways Some sellers are developing unreasonable expectations in this seller's market. Investors and baby boomers aren't selling as expected, which is contributing to the issue of low inventory.We are in what I call an epic seller’s market, and it is impacting every aspect of business from lead generation to how we use technology.The seller’s market is fu

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Welcome to the Team Darren Keith Jones out of the San Francisco Bay Area!

iPro currently deals throughout the states of California and Texas with new offices in New York and Florida. We continue to strive to broaden opportunities for real estate professionals and consumers. Visit www.iprore.com for the latest information and links.Click here for information on how to become a salesperson.

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REALTORS: 5 technologies for today’s smart real estate agent

Emerging tech trends that will change the future of your businessKey Takeaways New technologies are going to change the way we do business in the future. Using virtual reality is a great new way to get consumers excited about seeing homes. Computer visioning has potential for understanding the consumer search experience at a higher level.In 2016, real estate technology companies raised a record breaking $3 billion across 209 deals; to put this in

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REALTORS: The top listing presentation mistakes (and how to avoid them)

Talk to (rather than at) your sellers, and ask powerful questionsKey Takeaways Don't promise what you can't deliver and find at least one "wow" factor opportunity to stand out.Packed with gems, Inman’s Special Report on listing presentation success provided a roadmap to winning over more sellers. Alongside examples of what real estate agents should do to improve their odds, respondents weighed in on the flip-side: those dreaded mistakes that c

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